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What is the ideal amount to pay for the web service?

 

What is the ideal amount to pay for the web service?

Are you a broker and have always tried to find out what is the ideal amount to pay for the web service? Perhaps you still haven’t found the answer, because it’s impossible to categorically determine the price of a job like this. After all, this will depend on different factors and, mainly, on your business objective.

To estimate how much is worth investing in a web service, it is important to know how to calculate the ROI (Return on Investment) of each stock. For example, you can measure ROI in different areas such as real estate portals or web videos.
Want to understand this better? So, follow today’s post and find out what is the ideal amount to pay for the web service.

Why hire web service?

Everyone agrees that the internet is changing the way people do business. And, of course, the real estate sector was not left out of this. With digital marketing, a broker can measure and evaluate the result of their work, such as the number of visitors to a website and their consumption behavior.

The possibility of monitoring the performance of an action is precisely one of the advantages of online in relation to traditional marketing. From the analysis of data collected on the web, professionals in the field extract insights that can help them make smarter decisions. In an increasingly connected world, it doesn’t make sense to give up this kind of information, does it?

What is ROI?

The acronym ROI stands for Return on Investment. In other words, it is through this metric that you are able to know how much money you are making or losing on each stock. While this type of calculation has been used by traditional marketing for a long time, it has been more prominent in online because of the ease of tracking the data.

ROI can be calculated based on the equation below:
ROI = (investment profit – investment cost) / investment cost
for example, if you invested R$10k and earned R$30,000, your return on investment was 2 times the initial value.
ROI = (30.000 – 10.000)/ 10.000
ROI = 2
If you want to calculate the number as a percentage, just multiply it by 100. It is worth remembering, however, that profit is not the total gain in sales. It’s the profit margin on each sale, right?

How to calculate it?

ROI of real estate portals

To know the ROI of real estate portals, it is necessary to pay attention to some indicators such as:

  • number of potential customers from each real estate portal;
  • number of sales made from each ad;
  • Required amount of potential customers to generate a sale.

It is essential to write down these numbers for a few months so that the information corresponds to reality. Don’t forget to take the average value into account, as some periods may exhibit unusual behavior.
From this information, you are able to know how much it costs to generate 01 potential customer in a real estate portal and, thus, plan your investment in ads more efficiently.

ROI of web videos

As each customer behaves differently when watching a video, the tip is to use the Lifetime Value (LTV) to estimate its value in the medium and long term. To do this, use the following formula:
LTV = average ticket of orders x average retention time x average amount of purchases per user
Another good suggestion is to calculate the ROI of each movie in the campaign separately, so that you know which one had the best yield.

Use the equation below to calculate the ROI of videos:
ROI = (value of sales achieved with the media – investment in media) / investment in media x LTV
did you like this post about what is the ideal amount to pay for the web service? For more information like this, contact us and get to know our work!

 

What are the benefits of buying a property on the plant?

 

Buying a property is, without a doubt, an investment. And, like any investment, it must be studied and done with accurate planning, so that the repercussion of your actions does not result in losses.

So, some people always think of alternatives to these investments. So far, its okay, leaving the traditional path may even be a good idea, but it requires twice as much care on the part of the property buyer.

So that you, dear reader, have no problems, we have selected some important points that can represent an advantage when investing in a property in the plant – which, by the way, is one of the most used alternatives when buying an apartment or home.

Want to know more? We will talk in this text about:

– Property valuation

– Long-term investment

– Customization of spaces

Property in the Plant – What is the definition and the elements behind it

First, to understand the advantages of a property in the plan, it is necessary to understand what a property in the plan is. Obvious, isn’t it? Well then, a property in the blueprint is, in fact, just a term popularly used by brokers and others to define the modality of purchase of properties acquired directly from the builder or developer.

The big thing is to pay attention to this definition. If you can buy something directly from the product maker, you don’t necessarily need to be tied to things that would be immutable after the process is complete.

Flexibility – one of the advantages of buying at the plant – is the essential argument for you to be able to fearlessly enter into an investment like this. Basically, the investment in a property on the plant is composed of 03 elements:

# Ground

# Developer

#Construction Company

About these three elements, the main thing you should pay attention to is the important and business-relevant information you should be looking for. If the land is in a valued location and the developer and builder has a good history of real estate, this could certainly be the differential of the entire business.

Planning – How a property in the plant can bring you flexibility and economy

Now let’s talk a little about the advantages of buying a property on the floor plan, starting with the basics. The first possibility is financial planning, that is, unlike buying a property that has already been used, it can be paid in installments on the plan and with a longer time between these installments.

Thus, the monthly income would not be compromised. Also, the property on the floor has greater flexibility with the negotiation of all aspects involving it. For example, it is possible to negotiate the configuration of the property – if the project allows it – the forms of payment, the amounts of the installments and even the value of the property.

This negotiation, thus, can save you a good percentage – since the values ​​tend to have a much larger discount margin – when the buyer offers more and more resources during the construction or at the property’s sign. If you are looking for more personalized advice for choosing a property, we have already commented here on Private Brokers.

In fact, it is the ideal investment for families who want to move, but don’t have the need to do so right away. Also, if placed in the medium or long term, it can be an alternative for moving the money that is saved.

Customization – The versatility of your choices with the technology you need

The versatility can fit in perfectly with saving time, money and energy when buying a property on the floor plan. The future resident, in your case, will not need to worry about maintenance, which gives you greater future savings viability.

The technology invested in real estate is high. One of the most recent is the use of insulating materials in the concreting of the floor, ceiling and walls, so that the noise from other apartments, for example, doesn’t bother you when it’s time for your well-deserved rest.

In the same way that you can order the latest model of your favorite brand from the car factory and put whatever you want in it, while the property is still under construction, this is also possible.

Therefore, the personification and technology of new properties can give you another perspective of value within your investment. Among them are:

# Property valuation after construction (Still don’t know when the real estate market is in Brazil?)

# Recent technologies that give you greater comfort and safety (For example, we’ve already talked about the green roof here.)

# Elements that make your apartment unique

# don’t worry about renovations and maintenance in the short and medium term

Greater Security and Less Bureaucracy – Being the first owner of the property has its advantages

Another advantage is the security of knowing that the property will be the way you want it and you will be the first owner. That’s right, you won’t have to worry about the bookkeeping and property transfer bureaucracy.

That’s because the paperwork and documentation required for registration when you are the first owner is much simpler in all aspects, criminal, civil, legal and accounting. It is noteworthy, therefore, that it is a “headache” less.

 

 

Vintage decor: nostalgia and elegance for your home!

 

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How about trying out a new style of decor?

The vintage decoration offers an exquisite rescue of original furniture pieces, offering a lot of elegance to the environments. Thus, it is possible to decorate entire rooms with original pieces through nostalgia and a lot of charm.

Check out all the details about vintage decor below and check out some special tips for your home environments.

What is vintage decor?

The vintage decor is known for being very cozy and for ensuring a lot of originality for the environments.

The main characteristic that defines the vintage style is the use of pieces, objects and furniture from other times. That is, a chair that was produced in the 60s, or even the lamp you inherited from your grandmother.

The origins of this decorative style go back to the period of World War II (1939 – 1945), when many furniture and decorative pieces were made through manual work.

https://lh5.googleusercontent.com/AIu_gFBq2GVcJR3d4uj5XTEFXXsD4S3SaLzWXoMuD6SjNtqcpGEEPTkrbNEYqQMPRue8D3tbxQIEpqChopCytzC7N4V-_QF9vnObcXcph809tKdrEtPPmsM_9qck_IM3SRDDgnM Aluminum cans produced in another decade. Source: Unsplash

In addition, in that same period, clothes, decorative objects and furniture were produced in a classic style, whose prints, textures and colors were the highlight of each production?

And, although this period in particular says a lot about vintage decor, vintage pieces, furniture, clothing and objects do not necessarily need to be from that period, and can be from before or after this period, such as decorative items and the clothing from the 80s and 90s, which is currently a trend in many countries.

Vintage Decor Tips

One of the most interesting features of vintage decor is the freedom it provides. After all, combining different vintage elements to a room, it is possible to create countless proposals.

From a more classic decor to a more romantic look. With items from the 20s to the 1990s, for example, you can choose according to the color palette you like best or the layout of the furniture.

Furniture with toothpicks, wallpapers in classic colors on the walls, sofas with buttons and noble fabrics and a dose of creativity: the vintage decor offers many possibilities for those who want to add a touch of nostalgia to the comfort of their home.

Bet on colors

Colors are true allies when it comes to vintage decor. Taking advantage of the decorative elements and matching the colors of the rooms can give a very beautiful effect to the spaces.

From the lighter tones, such as pastel tones, for example: pink, yellow, blue and green in “baby” tones; even the strongest tones, such as: burgundy, brown, Marsala, teal and emerald green, for example.

It is also very important to take advantage of the prints, especially the floral, dotted and striped patterns. The prints are timeless and add a lot of versatility to the decoration of the environments.

Living room

If you intend to invest in vintage decor for your living room, know that lighting can contribute a lot to give a special touch to the environment.

https://lh6.googleusercontent.com/XqxqQGVHazjnb5w6U-VWVKnMtCN0nDr_FgyZPRVHZixtDNxh9n4od-R4r5frRYqfH0fawoAuyTgXADC_a5dKHP70yXL0vJ03_9TfOrB59gdNVyfRxBzR1vFkC-5eBkfTXcSedf4 The chandelier offers lots of crystals and sophisticated lighting. Source: West wing

Classic chandeliers with bright yellow lights and the elegance of crystals are a great choice for vintage decor in your living room.

In addition, you can also use chairs with toothpicks, beautiful wallpaper with a dark background and arabesque prints to complete the sophistication of the room.

Room

The bedroom is an environment that needs to be comfortable, after all, it is the place where you rest and recharge your energy. However, it is also a special place, where you can imprint your entire personality, expressing your tastes.

You can use vintage vases with beautiful flowers, such as roses or daisies, to decorate the room. This detail will certainly bring a lot of sophistication and delicacy to your room, in a subtle way.

https://lh3.googleusercontent.com/2zlXM7Nj3JXO2nTb8ECKVB_WbXnPzLL03jwQA1_swarowWzaTn7MJUL_vALRwaBOARXznbTT8PsSXLQCBNDdrABjjFudy5qv2pNLf-Yn6ESc7aS_6Ig11ySoGJ-w3LN4yInsg1E How about betting on a vintage bedside table? Source: Pinterest

In this case, vintage decor can appear through simple elements, such as a delicate antique bedside table, or even through small wall decorations, such as old paintings or posters.

Bed linen can also be an ally in this strategy. Enjoy the pastel tones and use sheets and pillowcases with light tones, pink, blue or yellow, for example.

Kitchen

And, of course, the greatest classic in vintage decor is a must: the colorful fridge in the kitchen.

In past decades, families’ homes received colorful appliances, with different technology and design.

In fact, a very different pattern from the models of refrigerators that exist today, which are usually super technological, but without flashy and cheerful colors, just white and stainless steel.

https://lh3.googleusercontent.com/8pKqosSBqyyNtuXj5jjkaLF9CY6QM7vI4bXuDsQ6d0aUq7ZJhtlGqSTEaAbHCxJFouuwWYnaDAqqsNxr5GR0oaepVinLPDeP3NVm8ZWtyvJjz10pYQfCp0SCjqDg71C_6KrQuo8

The fridge, the cupboard, the chairs, the decorative plates, the lamp and the flower vase offer a real trip back in time. Source: Pinterest

For this reason, in addition to contributing to the vintage decor you want for your kitchen, colorful refrigerators also add a touch of color to the room.

If your kitchen has more sober tones, a colorful fridge can therefore contribute a playful touch. But don’t worry, the item won’t clash with the rest of the decor, as long as you choose a similar color palette.

For example, when opting for a blue refrigerator, it is interesting to use more sober tones, but if you want a little more color, use complementary tones, such as orange, which is complementary to blue.

Mix of decorative styles

In addition to the warmth and elegance that it adds to the environments, the vintage decor is very versatile, a positive point for you to be able to combine it with various elements, and even with other decorative styles as well.

For example, you can use a romantic style to decorate your room, combining it with the sophistication of vintage decor. So, abuse floral prints, noble fabrics and pastel colors.

You can also take advantage of your living room’s contemporary decor and complement the room with some vintage items such as old paintings or an antique sideboard.

Vintage decor is a decorative style that stirs memories and, therefore, can provide a lot of warmth to environments. Besides being a decoration rich in details, which compose the environments very well, taking a lot of sophistication.

 

Understand how a Real Estate Consortium works – know your options for acquiring real estate!

Fulfilling the dream of owning your own property can be easier than you think. Today, the market offers different types of options and terms to acquire a property. This is especially true for financial planning.

Although financing is still the most popular form of payment, it is not the only one. We prepared this post precisely to talk about another option that is growing more and more in Brazil: the real estate consortium.

Now, do you know how a real estate trust works? Follow the post to find out:

-? What is a Real Estate Consortium -? Relevant data that proves that the real estate consortium is growing in the country -? The facilities it provides to help you acquire the property of your dreams

What is a Consortium and what is it for?

The consortium is a purchase modality. Basically, it is based on the union of people, whether natural or legal, with the purpose of creating savings for the acquisition of goods. The formation of these groups is carried out by a consortium administrator, always authorized and supervised by the Central Bank of Brazil.

The modality emerged in the beginning of the 1960s. With the growth of the automobile industry in Brazil, there was a lack of credit for the final consumer. Bank employees then formed a group to raise money for car purchases. This resulted in the formation of the first consortium!

In this system, the value of the asset is diluted over a period, and all members of the group contribute over this period. The contribution can be monthly, or as stipulated in the consortium contract. The administrator, then, by drawing or bidding, gives the value of the credit or the contracted asset, until all are met.

In the real estate consortium it’s the same thing. A group is formed and the value of the asset is diluted over a period. During this time, all members contribute and when the value of the item is reached, it is drawn to one of the members of the group. This happens until everyone in the group is drawn or has their own property.

Number of adhesions to the real estate consortium in Brazil grows in the 1st half of 2021

The real estate consortium is on the rise in the country. This is because this type of investment works as an alternative to traditional real estate financing. More than 37 thousand participants were awarded properties in the 1st half of 2019.

According to data from the Brazilian Association of Consortium Administrators (Abac), the demand for quotas in the real estate segment grew by more than 20% at the beginning of 2019. This indicates the possibility of real estate consortia reaching one million active participants in the country.

Between January and June of this year, there were more than 124,25 thousand adhesions. The average ticket of the real estate consortium, in June, registered the second highest index of the entire system of consortia, with a value of R$ 149.28 thousand reais.

The amounts made available in credits to the consortium members total R$ 3.77 billion reais. All this money was potentially injected into the housing market. In other words, there is a frequent growth in membership of real estate consortia, a high number of people being contemplated and an exorbitant amount of money being placed on the market, which shows a heating in the sector.

How can the real estate consortium help in the realization of the dream of a property or land of its own?

The purpose of the consortium, as well as the financing, is to obtain resources to acquire a good. The consortium methods, however, have some differences in relation to other types of credit acquisition.

# Time

The main difference from a loan, for example, is the time. Buyers who join a consortium will have to wait to have their own property. There is no forecast date when the resource will be available for purchase of the property.

In financing, the client borrows funds from the bank and then pays them back with interest. It is an individual and direct method, which brings enormous risks due to the high interest rate.

In the consortium, the group makes monthly contributions, determining the number of letters of credit that will be made available per month. This makes the dream of home ownership possible for each member, but only one at a time, because there is no money available for everyone at the same time.

The advantage is precisely the feasibility and diversity of payment terms and the flexibility in the use of credit. This gives the consortium participants a real possibility to obtain credit and even purchasing power in cash, without the costs of bank interest.

# Planned budget

In the financing, the installments can exceed the value of the family income, in the real estate consortium this can be adjusted. The quotas are usually values ​​that fit the budget. Which, in turn, makes the consortium a valid long-term planning option.

In addition to being flexible, it allows the use of resources for different purposes. The letter of credit can allow the purchase of real estate, land, or even renovations. Also, it can be used to pay off real estate financing.

However, keep in mind that the money should be spent on what was planned. That is, it is no use paying the monthly fees and reverts the value to something that was not in the plans.

# Fees and Interest

Another important point to consider are the rates and interest placed on the modalities of obtaining resources. The consortium emerges as a great way to save.

The interest is lower than the financing, and the installments – as mentioned in the previous item – are planned to fit the family budget. The real estate consortium, therefore, is designed to have a lower financial cost.

Clients pay the management fee in the real estate consortium during the entire contract period. In financing, fees are paid annually.

In a hypothetical situation, the percentage of 12% to 22% that would be paid in a consortium, will have to be paid in 60 months. However, in a loan, approximately 9.5% of the average rate should be paid in just one year.

So, always be on the lookout and look for a real estate company that has a good portfolio. Besides, of course, seeking information about the administrators from the Central Bank.

 

Types of interior finishes: floor, wall and ceiling cladding

 

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After finding your dream property the next mission is to renovate and decorate it, but a given mission is not necessarily a mission accomplished, is it? We have to have planning, quality materials and qualified professionals to fulfill this mission.

Again I emphasize that using the right material in your project will make your investment valued and your satisfaction maintained for a long time.

When it comes to floors for indoor areas, the various options of today cannot be compared with those of 15 years ago, when we had only parquet floors, floors and ceramic tiles that lasted an average of 10 years, they offered a lot of practicality, except for cleaning the grout, 10mm thickness, stained easily.

The porcelain floor came to compete directly with ceramic floor, it is the current choice for those looking tiled floors, shiny or matte, particularly really like the end result with fine grouting at most 2 mm. It is the perfect floor for those who want to get practicality and beauty in any environment in the house, this type of floor combines with several models of rugs leaving a modern and clean environment.

Enameled Porcelain

Other synthetic floors that have come to compete in the market are vinyl and laminate. Both imported, with patterns that refer to wooden floors, offer comfort and sophistication to the environment.

The vinyl is a floor with acoustic comfort, makes the environment feel warm and cozy, already installed this floor including kitchen, and was wonderful.

The laminate is noisier, if you have a puppy in the apartment, the neighbor below can be bothered by the traffic of the paws! I recommend MDF baseboards for finishing vinyl and laminate floors.

There are finished floors with synthetic products applied over hardwood floors and hardwood floors, these products are so sophisticated that they even have odorless ones. This finish still requires care as they are easily scratched by sanded shoes or furniture dragged without proper care.

The natural stones polished granite and marble are still widely used to coat the floor, but the options are more expensive of my list.

The granite is more resistant and marble more porous, both require an additional layer of protection to keep the waterproofed parts against stains. Without a doubt, they are floors that offer durability for the rest of their lives if well maintained.

Another trend for flooring was burnt cement, which we only saw in the backyards of humbler houses. I have never used burnt cement for interiors precisely because it is a coating that suffers directly from the action of time, with the movement of the building, loses the flexibility of the environment, gets cracked and cracked very easily. It requires a specialized workforce with perfect execution technique.

To compete with natural rocks and polished that are granite and marble, arrived in a while synthetic products that mimic natural stone, the Siltstone (the raw material is quartz) and Corina® (the raw materials are resins, natural minerals and pigments), I use these options for the production of sinks, parts for the kitchen, bathroom, service area, toilet and laundry as they are more resistant to friction, water absorption and stains, but they make the projects much more expensive. The finished piece looks splendid, the fabrication is perfect with imperceptible joints.

For the walls I recommend wallpaperwood panels (MDF), curtains (with or without the use of blackout to block the sun), sliding panelsblindsporcelain wall coverings and decorative tiles. I also recommend paintings, mirrors, decorative pieces, cobogós, glass bricks and a magnificent color study with good quality paints are all the rage and complete my list of suggestions to make the environment beautiful and cozy.

I rarely recommend ceramic tile, due to the aesthetic fact, the grout needs to be wider and makes daily cleaning difficult. The textures are also almost in disuse inside the environments, I only do it if the client doesn’t give up the preference, and I feel that the protruding surface causes discomfort.

For the ceiling I do a lot of plaster design to hide the air conditioning infrastructure; decorative molding in the most diverse positions and overlaps, taking care to favor the lighting technique (project developed according to the arrangement on the ceiling of each spot, pendant, chandelier, lamp, etc.) of each environment; Ceiling wheel and plaster moldings look beautiful and come in various designs and applications. A good interior professional will be able to help you choose the appropriate plaster model according to the height of the right foot (height of the room) you have, in order to avoid causing a feeling of oppression and flatness when entering the room.

In a next post I will talk about landscaping, winter gardens, types of plants and pots indoors, natural and artificial vertical garden, until then.

 

Small Apartment: 6 Things you need to know before owning one

Small Apartment: 6 Things you need to know before owning one

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If you’re looking for a small apartment — whether it’s your choice or not — this text was made especially for you! One thing is for sure, living in a small apartment is one of the biggest trends these days. With properties of this type, we are able to use all the corners of the house, without wasting space — something that an apartment with large areas is quite the opposite: more space, more clutter and little use! That said, there are some fundamental attributes of a space that, while small in size, can actually appear larger than it is.

+7 decorating ideas for small apartments

Check out the 6 things everyone looking for in a small apartment should know below.

  • The ceiling height of your apartment is very important.

6 things everyone looking for in a small apartment should know

When looking for a small apartment, pay attention to the ceiling height.

It may seem a little obvious, but ceiling height can add value or detract from the size of your apartment. Low ceilings can make your apartment look smaller and high ceilings can make your small apartment look bigger. So when visiting properties, pay attention to this detail, as it is very important for the feeling of more space to happen.

  • Be aware of the lighting

6 things everyone looking for in a small apartment should know

Plenty of lighting in a small apartment is an advantage!

Another important point to give the impression that your apartment is bigger than it appears to be, is the natural light it provides. Sunlight has the power to give this illusion of space, making places appear to be larger in area. When choosing an apartment, see how much sunlight it has. 😉

  • No lockers, no problems

6 things everyone looking for in a small apartment should know

Having closets in small buildings is a waste of space. Bet on other more functional items.

Living in a small apartment means that closets will no longer be a part of your life, but it also doesn’t mean that there aren’t other ways to store your stuff. Today there are many items on the market that perfectly replace cabinets. Macaws, for example, are very popular items for those who have apartments with limited space. You can find racks of clothes, shoes and even bags. Do your research and you’ll find one that’s the perfect size for your needs.

+ These small space joinery solutions will save your life

  • Be prepared to be creative when organizing the space

6 things everyone looking for in a small apartment should know

Being creative is an essential quality for anyone looking for a small apartment.

Be creative to use every space in your apartment! Chelsea Hale, Triplemint’s real estate agent,  told Apartment Therapy that she’s already faced many challenges when it comes to helping people with interior decoration. “I once had a client who lived in a long, narrow apartment that barely had storage. However, I noticed that there were fireplaces that were not functional and suggested that he build shelves inside them for extra storage. It’s very important to think outside the box!” In other words, is there any element that you don’t use in the property? How about adapting it and making it something you will use daily?

  • Keep a light color palette

6 things everyone looking for in a small apartment should know

Good lighting + light colors = visually larger space than it actually is.

Remember the tip about lighting in the small apartment? So, if the property has light colors, it helps a lot to visually increase the size of the properties. So the tip is: look for apartments with light tones on the walls and floor!

  • avoid runners

6 things everyone looking for in a small apartment should know

In these cases, the corridor only takes up space and makes your apartment much smaller than it is.

Another important point you need to remember is that hallways take up many, many square feet. In other words, a lot of wasted space. So, when looking for a small apartment, don’t forget to avoid corridor properties as much as possible. That way you’ll have more chances to make the most of all the space in the apartment. Seeking an apartment with fewer hallways will help add extra square footage to the actual size of the room, as that’s where you need the space the most.

+Multifunctional furniture designed exclusively for small spaces

I hope these 6 tips for those looking for a small apartment to live in helped you choose a good option for you. It may even take a while for you to be able to find a property with these characteristics, but go for me, when you find everything it will be easier and you’ll be able to decorate and organize every inch!

Did you like the text? Then leave us a comment about what you think. Don’t forget to like Loopimóveis.com on Facebook, we publish all content there. We are also on Instagram, where we publish beautiful photos about decoration and real estate.

https://blog.aocubo.com/wp-content/uploads/2018/12/living-room-527646_1920-e1544817847410.jpg

If you’re looking for a small apartment — whether it’s your choice or not — this text was made especially for you! One thing is for sure, living in a small apartment is one of the biggest trends these days. With properties of this type, we are able to use all the corners of the house, without wasting space — something that an apartment with large areas is quite the opposite: more space, more clutter and little use! That said, there are some fundamental attributes of a space that, while small in size, can actually appear larger than it is.

+7 decorating ideas for small apartments

Check out the 6 things everyone looking for in a small apartment should know below.

  • The ceiling height of your apartment is very important.

6 things everyone looking for in a small apartment should know

When looking for a small apartment, pay attention to the ceiling height.

It may seem a little obvious, but ceiling height can add value or detract from the size of your apartment. Low ceilings can make your apartment look smaller and high ceilings can make your small apartment look bigger. So when visiting properties, pay attention to this detail, as it is very important for the feeling of more space to happen.

  • Be aware of the lighting

6 things everyone looking for in a small apartment should know

Plenty of lighting in a small apartment is an advantage!

Another important point to give the impression that your apartment is bigger than it appears to be, is the natural light it provides. Sunlight has the power to give this illusion of space, making places appear to be larger in area. When choosing an apartment, see how much sunlight it has. 😉

  • No lockers, no problems

6 things everyone looking for in a small apartment should know

Having closets in small buildings is a waste of space. Bet on other more functional items.

Living in a small apartment means that closets will no longer be a part of your life, but it also doesn’t mean that there aren’t other ways to store your stuff. Today there are many items on the market that perfectly replace cabinets. Macaws, for example, are very popular items for those who have apartments with limited space. You can find racks of clothes, shoes and even bags. Do your research and you’ll find one that’s the perfect size for your needs.

+ These small space joinery solutions will save your life

  • Be prepared to be creative when organizing the space

6 things everyone looking for in a small apartment should know

Being creative is an essential quality for anyone looking for a small apartment.

Be creative to use every space in your apartment! Chelsea Hale, Triplemint’s real estate agent,  told Apartment Therapy that she’s already faced many challenges when it comes to helping people with interior decoration. “I once had a client who lived in a long, narrow apartment that barely had storage. However, I noticed that there were fireplaces that were not functional and suggested that he build shelves inside them for extra storage. It’s very important to think outside the box!” In other words, is there any element that you don’t use in the property? How about adapting it and making it something you will use daily?

  • Keep a light color palette

6 things everyone looking for in a small apartment should know

Good lighting + light colors = visually larger space than it actually is.

Remember the tip about lighting in the small apartment? So, if the property has light colors, it helps a lot to visually increase the size of the properties. So the tip is: look for apartments with light tones on the walls and floor!

  • avoid runners

6 things everyone looking for in a small apartment should know

In these cases, the corridor only takes up space and makes your apartment much smaller than it is.

Another important point you need to remember is that hallways take up many, many square feet. In other words, a lot of wasted space. So, when looking for a small apartment, don’t forget to avoid corridor properties as much as possible. That way you’ll have more chances to make the most of all the space in the apartment. Seeking an apartment with fewer hallways will help add extra square footage to the actual size of the room, as that’s where you need the space the most.

+Multifunctional furniture designed exclusively for small spaces

I hope these 6 tips for those looking for a small apartment to live in helped you choose a good option for you. It may even take a while for you to be able to find a property with these characteristics, but go for me, when you find everything it will be easier and you’ll be able to decorate and organize every inch!

Did you like the text? Then leave us a comment about what you think. Don’t forget to like Loopimóveis.com on Facebook, we publish all content there. We are also on Instagram, where we publish beautiful photos about decoration and real estate.

 

Robot Realtor and Its Rise

 

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Robot real estate is already a reality! These days, investing a lot of money in new alternative technologies and business models to reverse traditional real estate transactions is now too big to ignore.
A few years ago, when a tool that allows you to buy and sell real estate online without talking to a realtor, real estate, developer and builder was announced in the United States, few were surprised by the idea. Nowadays, this robot real estate broker tool is used a lot.

+ 4 habits for realtors to succeed in sales

Tools that also help brokers

Fortunately, there’s also a lot of money being invested in technologies that real estate agents don’t ignore. From CRMs to catboats (a computer program that tries to simulate a human being in conversation with people), brokers have more computing power at their disposal than any industry analyst would have had a decade ago.

In this age of applications, brokerage professionals are armed and ready to fight the buying model made by people who don’t really like the idea of ​​being accompanied by a real estate agent. And to show consumers that while the relationship between broker and buyer is indeed changing, a property license is worth much more than paper that is printed.

How to Adopt Automation without Becoming a Robot Real Estate Broker

In many parts of the world, real estate businesses are affected by a shortage of realtors. Homeowners are staying in properties longer, mortgage rates are rising (twice this year already), and home prices are following suit.
With fewer real estate opportunities, real estate agents are in increasing demand to ensure they market and sell a home without hiccups. After all, listing contracts don’t last very long. Meeting these demands can jeopardize the time that real estate agents commit to buying clients to find new properties.

Tools are working together with brokers

Fortunately, sales automation tools, including Web and Messenger catboats, automated drip campaigns, and even online redirected advertising, can work together to track and cultivate leads, often without any form of manual intervention – even time to sign a contract.
While the machines are doing their part to find leads, brokers can focus on real estate and customer relationships, easing the pressure of balancing the search for new business with maintaining current business.

How to Become a Real Estate Broker

Technology will really change the relationship between brokers and buyers. Just as she managed to create the robot real estate broker, it will transform real estate agents into more service-oriented professionals with a strategic vision. And that’s a good thing, as consumers will see how complicated it can be to apply market data to an actual buying decision, further reinforcing the need for an experienced, trusted advisor.
For example, it’s unreasonable to assume that real estate visits without realtors gain traction as live video tours and augmented reality immerse realtors and buyers in far-away properties, and consumer sites share volumes of data about neighborhoods.

Traditionally, conducting tours with shoppers was largely about acquiring causes. However, there’s no reason the technology can’t determine this, freeing agents to allow buyers to view homes on their own, relay information, and then allow the agent to help them decide how they fit into their searches.

No industry stakeholder is immune to the impact technology is having on the relationship between consumer and broker – it is indeed changing, but by what, no one is quite sure. We know consumers now have real alternatives to the traditional model, even if it takes time to shake off the wrinkles on the buyer platform.

But as market annoyances take at least two years to resolve, software developers and savvy web agents will continue to leverage marketing data, automation platforms and big data to perpetuate the value of a real estate license. The day of the robot real estate broker is not upon us, thankfully. And, by continuing to be a valuable and trusted resource for your customers, agents can keep them at bay a little longer.

 

Realtor tells all about the brokerage business

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Real estate broker André Coutinho started his career in the brokerage business in 1998, at the age of 21. In 1974, his father founded the real estate agency Sensual. André, along with his sister, started their journey as realtors like this, unpretentiously and hardly imagined that they were embarking on one of the best known professions in the world. In an interview with Blog Loopimóveis, the realtor told all about the area: pros and cons, funny stories with clients, talked about the job market, real estate and more. Follow the interview below.

Before everything

Before you take your CRECI, André informed you that it is necessary to take the TTI (Real Estate Transaction Technician) course. The TTI course qualifies future brokerage professionals to meet the demands of the job market very efficiently. Classes are held at a distance, ensuring flexibility for students and allowing the choice of times and places of study. The tests, however, are in person and need to be scheduled by the student, according to the assessment calendar. The results of the evaluations come out on time, they have the possibility to retake the tests on the same day and best of all: no failure rate!

The work market

According to André, the job market for realtors is very competitive. But good customer service and a good working posture can make all the difference when closing good deals. “It’s very competitive, at the moment there are many offers on the market, which leaves the customer undecided too, but with good service and a good portfolio of real estate , there is always a place in the market for those who want to enter”, he said.

Pros and cons of the area

As with any area of ​​work in the country, real estate brokerage suffers from the uncertainties of Brazilian politics. With fluctuations in the market, construction companies and the number of real estate offers in cities affect the entire real estate market as a whole. Crisis”, he informed.

Knowledge you must have in the brokerage business

First of all, it is necessary to understand the market and the city that the realtor chooses to work. Another very important point is to thoroughly analyze the properties you are selling, so that there are no negative surprises in relation to documentation, the state of conservation of the property, etc. “Some [realtors] usually have serious documentation problems or obstacles with the local city hall,” he said.

Tip for novice brokers

Knowing how to listen to the customer is the first big step in this area. Because only then will you be able to help him and he will be able to refer you to more and more people. “It is very important to understand what the client is looking for, so as not to offer the wrong options.” André also said that studying the real estate market a lot is very important for his daily work. Reading a lot, getting informed and trying to be updated on market events is very important. “Nowadays, clients come very prepared to talk to us, as information on the real estate market is distributed everywhere. So it is increasingly necessary to invest in good quality service, so that the customer feels comfortable in the choice they make”.

Self-employed X Company

Working both self-employed and for companies has its pros and cons. On the one hand, working on your own, you will be responsible for all processes. Meanwhile, working for a real estate agency, your work is restricted to just a part of all these purchasing processes and steps. Sale, pass necessary documentation, etc. “When you start to grow in the market, it is almost impossible to work as a self-employed person, in terms of leasing. If the broker works only with sales, he often manages to be self-employed, since he does not require monthly monitoring, for example”, he informed.

Market technologies

As the market changes day by day, it’s obvious that technology would help people. Websites and applications already make life easier for many people who work in brokerage. “With the entry of applications that help to better locate offers, as well as search sites that filter the search for the client, as they contain several photos and information about properties, making it easier to choose them and eliminating unnecessary visits. Real estate signs continue to be a great way to advertise as well.” Fear of technology taking the place of realtors is not something André worries about. For him, technology came to help the way work and not steal the job. “Many properties can be rented online, especially residential ones. We are also adapting frequently, currently, our customers submit registration online and digitally sign contracts. But commercials will always need more assistance from a broker as they depend on various bureaucracies, such as permits, for example.”

Easy properties and difficult to sell properties

The realtor tells us that the most difficult properties to sell are farms, because they always have the joy of buying and the other joy is the sale. Now, the easiest, in general, are the properties with lower values. They tend to attract more customers and have more demand overall.

Comical moments you experienced

A very common moment during a sale process is when a property remains for a long time without anyone interested and when a person appears wanting to close a deal, another customer appears in the same week also interested. “Something very common and curious is for a property to stay a long time to sell or rent and when a very interested customer appears, another one comes in the same week and that situation is difficult to reconcile, as one will end up without the property”.

 

Realtor or Real Estate Consultant: What’s the Difference?

Realtor or real estate consultant

It is very common to hear the terms realtor and real estate consultant when researching or talking about buying, selling, or renting property.

Despite being used synonymously, we are often talking about two different professionals. Both are extremely important in real estate negotiation and can be of great help to anyone who is thinking of buying or selling a property.

But what does each one do and what is the difference between the professions? In this post, we will answer your questions regarding these issues. Good reading!

Understand the role of the realtor

Real estate agent is the professional responsible for performing all procedures related to the real estate transaction. A realtor’s job includes prospecting for properties and potential buyers.

In addition, they carry out the analysis to find out if the property is compatible with what the client wants and even the supplier to assess the value of a property, based on the analysis of the architecture, location and strengths of the space.

We can say that he works strongly in the relationship segment, he plays the role of intermediary in negotiations between the owner of the property and the person interested in buying it. In addition, it also ensures that the deal will be good for everyone.

Another important function of the realtor is to ensure that all property documentation, such as certificates, deeds and contracts, and the client is delivered correctly.

How to sell more real estate in the digital age Bottom of Form

What does a real estate consultant do?

If you want to understand what a real estate consultant does , it is important to know that he is the professional who does an in-depth analysis of the economy, financing types and conditions, and the real estate market globally.

This study enables him to produce estimates of the best conditions and opportunities in the real estate market.

It has a more comprehensive and external view of when to carry out a transaction, based on the scenario presented.

Know the differences between a real estate consultant and a realtor

Something the two have in common is the opportunity to know how to sell real estate , but while the realtor is more connected to the practical part of real estate negotiations, the consultant is the theoretical professional, who researches when and how these negotiations should be carried out.

To exercise the function of real estate broker, it is necessary to be registered with the Creci (Regional Council of Realtors) of the State in which the professional works. As for the role of real estate consultant, the most common training is in the area of ​​Business Administration.

The payment of these professionals is also different. The realtor receives commissions on completed deals, real estate sales or leases , and goals achieved.

To find out how much a real estate consultant earns, it is important to understand that the consultant earns regardless of the result, whether by hour, day or month. Still, these values ​​can be very fluctuating, depending on the research required by the contractor.

Know when to look for a real estate agent or consultant

Now that we know the differences between these two professions, you may be wondering when and which of these professionals you should go to to get your needs met.

The realtor can help you, with the paperwork, documentation, property visits, architectural assessment and property condition check, to decide which property option is best for you .

He can also help you to mediate between the parties involved in buying or selling the property.

And the real estate consultant, what does he do? It can be said that this is a professional that can be sought before the effective negotiation of a property, that is, before the broker works.

Because what a real estate business consultant does is to advise you on when and what are the best conditions to sell or buy the property, in addition to being able to produce medium and long-term estimates on the real estate market.

In addition, this professional can tell you whether or not it is the best time to buy or sell a property and can also advise on real estate financing.

If you still want to better understand what a real estate consultant does, think that he is the professional who will have an overview of the real estate universe, because he needs to develop research that qualifies him to provide business strategies for the best scenario, it can even give tips for realtor .

Although consulting in the sector is a reasonably new profession, precisely because of its theoretical knowledge and deeper analysis of the segment, the real estate consultant has been much sought after by real estate companies, realtors and investors, to assess the real estate universe in a more technical way.

 

Real Estate Investing: What Do I Need to Know?

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Among Brazilians, the most common form of investment is the purchase of real estate. This behavior is noticed both in people who have a small equity and in large investors. In other words, everyone has the same dream: to have an asset in the real estate market.

In fact, buying a property is a good way to spend your money. However, as with any type of investment, you need to be careful before closing a deal. If you want to inject capital into the real estate industry without any nasty surprises, this article will help you.

Let’s go to some valuable tips!

See the location of the property

Before deciding to purchase a property, check the region where it is located. You will likely pay a lower price for a home further away from the city center. However, it will be necessary to make a precise assessment of this alternative. For this, it is essential to visit the region to see the real conditions of the locality up close.

Doing this is important because you will have the opportunity to talk with local residents, visit the public agencies that manage the street and get your own impressions. Want to know what to consider for this inspection?

You can ask about the presence of the public authorities in the place when talking to the property’s neighbors. Check if the place has garbage collection, water supply, sewage treatment and street cleaning.

Another essential item to be evaluated is: when the rainy season arrives, does the place usually have floods? It seems like an exaggeration to ask this question, but even asphalted places with no rivers nearby deal with this problem.

Then, visit the public agencies that manage the region, try to find out if there are any investment projects in the works for the place. Also, talk about the pace of growth in the location and the profile of the people who live there.

If the public official indicates that the region is expanding and that there are municipal plans to carry out improvement works, you may be facing a real estate “dark horse” — that is, a neighborhood that will increase in value over time.

On the other hand, if you decide to buy a property in a more upscale location, the investment will be greater. However, the certainty that you will acquire a well-located asset, in a place with a good infrastructure and highly valued, takes no worries.

Invest in land

Some people “turn up their noses” when thinking about the possibility of buying land with no built-up area. However, this viewpoint can overshadow a good deal. Given the growth of many Brazilian cities, experienced investors decide to buy land around these metropolises.

After a few years, when the region develops, they manage to sell them for a value much higher than the purchase price. Another interesting aspect to be considered when purchasing a land is the commercial or residential appeal of the region.

If you notice the construction of buildings, condominiums, resorts and corporate offices nearby, for example, this could be a sign that the empty lots in the area will soon be purchased.

In those regions with some specific vocation and in expansion, it is worth investing in flooded land, with swamps or unevenness. Although they are of no value in the eyes of the average person, they are acquired by companies that have the resources to build in these places.

On the other hand, this tip does not apply to land located in regions that do not fit the profile described in the previous paragraph. On the contrary: normally, in other locations, lots with unfavorable characteristics are devalued.

After choosing the land, it is worth following the same guidelines given in the topic on real estate before closing the deal.

Build for rent

Rent will always be a good investment in real estate. After all, new families will be formed every day, young people decide to live alone, students and professionals want to live close to college or work and all these people will always be looking for a house to rent.

Usually, the search for houses to rent is quite big — both in big cities and in small towns. Thus, investors decide to build one or more properties to earn extra income from their lease.

If you want to get into this field, an important point to be considered is the law of supply and demand in the region where you intend to build, the profile of the residents and the style of housing found there. With this information, it will be easier to build a property that will attract people’s attention.

To raise capital to build more than one dwelling, some decide to buy land with space to build a small building with several apartments. When the first residences are finished, they are available for lease — with the money generated by the rents, it is possible to finish the work in the remaining apartments.

In addition to the residential branch, there are others that can be a good option for building and renting, such as commercial rooms, flats, sheds, stores, vacation homes and inns.

Analyze used properties

Although little remembered, used properties are an excellent alternative for investment in real estate. However, with a little patience and caution it is possible to find, in real estate or classifieds, well located homes, preserved and forgotten by buyers.

This fact can help you get a good deal, as the amount paid when buying a used property that has been for sale for a long time may be less than what is needed to purchase land and build a new home.

Even if you need to do some renovations to the house, maybe its location makes it all worthwhile. After all, the amount charged for rent in a more expensive place will soon cover repair expenses.

Therefore, following our tips you will be able to invest your money well. Remember: buying a property is a lifetime asset. Earning money from it can be a bonus that you will happily enjoy.

Did you like to know better how to invest in real estate? How about understanding this subject better with the help of real estate experts? Please contact us and learn how we can help you.